Who and what is behind Neworn?
Hi,
My name is Caroline, the founder of Neworn.
The idea for Neworn emerged during my MBA studies in Barcelona. At that time, I noticed that many of my friends who had just had babies repeatedly asked if I knew anyone who was giving away used children's clothing or if anyone was looking for some. At the same time, I became aware of how alarming the situation in the fashion industry is
Children grow incredibly fast in their early years. Clothing and accessories are often used for only a few months, leading to a massive waste of resources and an unnecessarily high ecological footprint.
Together with Frederic and Emin, I aim to support parents in making sustainable choices. We offer a platform where high-quality used children's clothing and accessories can be bought and sold easily and safely within a trusted community.
Our vision: we want to extend the lifespan of products and normalize secondhand purchases of children's items. Together, we can change consumption behavior and create a more sustainable alternative to constant new purchases.