Luna's journey began in the business world, where she earned a degree in Business & Management and worked for six years as a General Manager and Financial Executive at FashionTV. Despite her successful time there, she realized that she enjoyed working with people—planning events, bringing partners together, and building valuable collaborations. Wanting to combine this aspect of her work with her other passion—supporting families, parents, and children—she decided to deepen her knowledge and completed a comprehensive parenting coaching program in the USA.

In 2023, Luna joined the Vienna Family Network as a volunteer, where she began organizing events and workshops for parents in collaboration with local businesses. As a partner manager, she is now part of the Neworn team, working to promote cooperation between local businesses, organize pop-up events, and advocate for sustainability. Looking to the future, Luna aims not only to connect local companies but also to bring together international businesses and influences that share the vision of sustainable and conscious living. She is committed to fostering the growth of Neworn by strengthening its mission and helping to expand its impact. Furthermore, Luna aims to create safe, supportive spaces for parents through her work, where they can exchange ideas, learn, and grow—whether through coaching, workshops, or community events.

At Neworn, Luna is responsible for:  

• Blog & Content
• Partnership Management
• Community Building
• Event Organization

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