Cookies

Wir verwenden dabei folgende Cookies und Tools:

• Google Tag Manager: Wir verwenden den Google Tag-Manager von Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Irland), um Tags über eine Oberfläche zu verwalten und auf unserer Website einzubinden. Tags sind kleine Tracking-Codes und Code-Fragmente, mit denen wir Traffic und Nutzungsverhalten messen, die Auswirkungen von Werbeaktivitäten erfassen, die Ausrichtung auf Zielgruppen einzurichten und um unsere Website zu testen. Der Google Tag Manager speichert selbst keine Cookies in Deinem Browser. Vielmehr werden die Tags der unterschiedlichen Tracking-Tools im Google Tag Manager verwaltet.

• Google Analytics: Unsere Website benutzt Google Analytics, einen Webanalysedienst von Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Irland). Wenn Du mit unserer Website interagierst, erfasst Google Analytics unter anderem folgende Daten: URL der von Dir besuchten Seiten auf unserer Website, Angaben über Dein Gerät, den von Dir verwendeten Browser, das von Dir verwendete Betriebssystem, Angaben zum Zeitpunkt des Seitenaufrufs und der Zugriffsdauer, Angaben über Dein Nutzerverhalten (zB Navigationsverhalten) und Deinen ungefähren Standort sowie Angaben über Deine Conversion-Ereignisse (zB Kaufabschlüsse und Registrierungen) sowie über Besucherquellen. Google hält auch eine Privacy-Shield-Zertifizierung und gewährleistet dadurch ein höheres Datenschutzniveau. Nähere Informationen zur Datenverarbeitung findest Du unter https://policies.google.com/privacy?hl=de und https://support.google.com/analytics/answer/6004245?hl=de.

• Adjust: Wir verwenden Adjust, einen Analysedienst der Adjust GmbH (Saarbrücker Straße 37A, 10405 Berlin, Deutschland), um das Verhalten von Nutzern zu analysieren und in weiterer Folge unsere Dienste sowie Werbemaßnahmen zu optimieren. Wenn Du mit unseren Apps interagierst, werden unter anderem folgende Daten in Adjust erfasst: Angaben über Dein verwendetes Gerät und das von Dir verwendete Betriebssystem, Angaben über den Zeitpunkt Deines Besuchs sowie der Zugriffsdauer, Angaben über Dein Nutzungsverhalten, Deinen ungefähren Standort, Deine Conversion-Ereignisse (zB Kaufabschlüsse, Registrierungen) sowie über Besucherquellen. Nähere Informationen findest Du unter: https://www.adjust.com/terms/privacy-policy/.

• Google Ads: Wir verwenden auf unserer Website das Conversion-Tracking (Besucheraktionsauswertung) des Online-Werbeprogramms “Google Ads” von Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Irland). Wenn Du auf eine von Google geschaltete Anzeige klickst, wird ein Cookie für das Conversion-Tracking auf Deinem Endgerät abgelegt. Die Informationen, die mit Hilfe des Conversion-Cookies eingeholt werden, dienen der Erstellung von Conversion-Statistiken. Darüber hinaus verwenden wir die Retargeting-Funktion von Google Analytics, indem wir Zielgruppen auf Grundlage unserer Nutzerdaten in Google Analytics erstellen und für Google Ads freigeben. Zudem verwenden wir die Kundenabgleich-Funktion “Customer Match” von Google Ads, um benutzerdefinierte Zielgruppen zu erstellen. Dies dient dazu, den Nutzern personalisierte Werbung innerhalb des Google-Werbenetzwerks anzuzeigen. Nähere Informationen findest Du unter: https://policies.google.com/privacy?hl=de.

• Google Optimize: Wir verwenden Google Optimize, einen Website-Optimierungs-Dienst von Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Irland). Durch diesen Dienst können wir unsere Website optimieren, indem wir bestimmte Inhalte und Funktionen einem bestimmten Anteil unserer Website-Nutzer zuspielen und diese Nutzungsänderungen statistisch auswerten. Dabei setzt Google Optimize bestimmte Cookies (_gaexp und _opt_expid), um die Tests zu erkennen. Nähere Informationen findest Du unter: https://policies.google.com/privacy?hl=de und https://support.google.com/optimize/answer/7012154#zippy=%2Cthemen-in-diesem-artikel.

• Meta Ads (inkl Custom Audiences): Wir verwenden für das Conversion-Measurement das Meta-Pixel von Meta Ads, der Werbeplattform von Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland). Das Meta-Werbenetzwerk besteht aus Facebook, Instagram, WhatsApp und dem Meta Audience Network. Durch die Funktion “Custom Audiences” können wir nachverfolgen, wenn Du durch Anklicken einer Meta-Werbeanzeige auf unsere Website weitergeleitet wurdest. Dadurch können wir die Wirksamkeit von Werbeanzeigen zu statistischen und Marketingzwecken auswerten und unsere Werbemaßnahmen optimieren. Nähere Informationen findest Du unter: https://www.facebook.com/privacy/policy.

• Microsoft Advertising: Wir verwenden das Website-Conversion Tracking mithilfe von “universal event tracking” (UET) von Microsoft Advertising, der Werbeplattform von Microsoft Ireland Operations Limited (One Microsoft Place, South County Business Park, Leopardstown, Dublin 18 , Irland). Damit können wir das Verhalten von Nutzern analysieren, die über unsere Werbung innerhalb des Microsoft Werbenetzwerks auf unserer Website landen, und in weiterer Folge unsere Dienste sowie Werbemaßnahmen optimieren. Dabei werden von Microsoft Advertising eigene Cookies verwendet, um einzelne Nutzer auf unserer Website zu unterscheiden (_uetvid), um einzelne Sitzungen auf unserer Website zu unterscheiden (_uetsid) und um die Genauigkeit des Website-Conversion-Trackings zu optimieren (_uetmsclkid). Nähere Informationen findest Du unter https://privacy.microsoft.com/privacystatement.

• Hotjar: Wir verwenden Hotjar, einen Webanalysedienst der Hotjar Limited (Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, Malta), um das Verhalten der Nutzer auf unserer Website mithilfe von Heatmaps und Session Recordings statistisch auszuwerten und in weiterer Folge unsere Website zu optimieren. Dabei werden die Cookies _hjSessionUser_ und _hjSession_ gesetzt. Nähere Informationen findest Du unter: https://www.hotjar.com/legal/policies/privacy/

• Cookiebot: Wir verwenden Cookiebot, die Consent-Management-Plattform der Cybot A/S (Havnegade 39, 1058 Kopenhagen, Dänemark), um Deine datenschutzrechtliche Einwilligung einzuholen und zu speichern, bevor Deine Daten unter Einsatz von Cookies und Tracking-Technologien erfasst und weiterverarbeitet werden. Nähere Informationen findest Du unter: https://www.cookiebot.com/de/privacy-policy/.

• Hubspot: Auf unserer Website verwenden wir die Dienste von Hubspot (2nd Floor 30 North Wall Quay, Dublin 1, Ireland). Über Hubspot erfassen wir Daten zu Deinem Besucherverhalten für statistische Zwecke. Nähere Informationen findest Du unter: https://legal.hubspot.com/privacy-policy.

ENGLISH

Cookies

Cookies are small text files that are stored on the device of a website visitor, provided the visitor’s browser settings allow it. These text files contain domain-bound information that can be read again at a later time. Cookies enable our website to store important data to provide you with our services and make your usage more comfortable. Some cookies remain stored on your device until you delete them or they expire. They allow us to recognize you on your next visit.

There are cookies that require your consent before they can be stored on your device. Additionally, there are cookies that can be set without your consent as they are strictly necessary to provide our services:

1. Technically necessary cookies: We use technically necessary cookies on our website to display the website and enable flawless usage of it. The data processing is required for data security and abuse prevention and is based on our legitimate interests according to Art 6(1)(f) GDPR in conjunction with Sec 165(3) TKG.
2. Preference cookies: Preference cookies allow a website to remember certain information that affects how a website behaves or looks, such as your preferred language or region. The data processing is based on your voluntary consent according to Art 6(1)(a) GDPR in conjunction with Sec 165(3) TKG.
3. Statistics cookies: We use web analysis services to determine the number of visitors and observe how visitors behave on our websites. Additionally, they help us improve the functionality of our website. The data processing is based on your voluntary consent according to Art 6(1)(a) GDPR in conjunction with Sec 165(3) TKG.
4. Marketing cookies: We use marketing cookies to track visitors on websites. The aim is to show users advertisements that are relevant and appealing to them, thereby being more valuable for publishers and advertising third parties. The data processing is based on your voluntary consent according to Art 6(1)(a) GDPR in conjunction with Sec 165(3) TKG.

You can find a complete list of cookies in the cookie banner under “Details.” The cookie banner automatically appears when you visit our website for the first time. You can also access the cookie banner through the menu item [“Cookies”] in the website’s footer. If your chosen settings include providers who transfer data to countries without an adequacy decision according to Art 45 GDPR and without suitable safeguards according to Art 46 GDPR, your consent also applies to this. There is a risk that your data transmitted in this way may be subject to access by authorities in these third countries for control and surveillance purposes, and no effective legal remedies are available against this.

You can change your consent at any time, e.g., under the menu item [“Cookies”] in the website’s footer. You can click on “Allow All” or “Decline” to accept or reject all consent-requiring cookies. You can customize also your cookie settings individually using sliders and clicking the “Accept choice” button.

Change Cookie Settings here

The following cookies and tools are used:

Google Tag Manager: We use Google Tag Manager by Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland) to manage tags and include them on our website. Tags are small tracking codes and code fragments used to measure traffic and user behavior, track the impact of advertising activities, set target groups, and test our website. Google Tag Manager does not store cookies in your browser itself. Instead, it manages the tags of different tracking tools.

Google Analytics: Our website uses Google Analytics, a web analytics service by Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland). When you interact with our website, Google Analytics collects data, including the URL of the pages you visit on our website, information about your device, browser, operating system, time of page visit, access duration, information about your user behavior (e.g., navigation behavior), approximate location, and information about conversion events (e.g., purchases and registrations) and visitor sources. Google is also Privacy Shield certified, ensuring a higher level of data protection. For more information on data processing, please refer to https://policies.google.com/privacy?hl=en and https://support.google.com/analytics/answer/6004245?hl=en.

Adjust: We use Adjust, an analytics service by Adjust GmbH (Saarbrücker Straße 37A, 10405 Berlin, Germany), to analyze user behavior and optimize our services and advertising measures. When you interact with our apps, Adjust collects data, including information about your device, operating system, time of visit, access duration, user behavior, approximate location, conversion events (e.g., purchases, registrations), and visitor sources. For more information, please visit: https://www.adjust.com/terms/privacy-policy/.

Google Ads: We use the conversion tracking (visitor action evaluation) of the online advertising program “Google Ads” by Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland) on our website. When you click on an ad placed by Google, a conversion tracking cookie is placed on your device. The information obtained by the conversion cookie is used to create conversion statistics. We also use the retargeting function of Google Analytics to create and release target groups based on our user data in Google Analytics for Google Ads. We also use the “Customer Match” feature of Google Ads to create custom target groups. This is used to display personalized advertisements within the Google advertising network. For more information, please visit: https://policies.google.com/privacy?hl=en.

Google Optimize: We use Google Optimize, a website optimization service by Google Ireland Limited (Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland). This service allows us to optimize our website by delivering certain content and features to a specific percentage of our website users and statistically evaluating these usage changes. Google Optimize sets certain cookies (_gaexp and _opt_expid) to recognize the tests. For more information, please visit: https://policies.google.com/privacy?hl=en and https://support.google.com/optimize/answer/7012154#zippy=%2Cthemen-in-diesem-artikel.

Meta Ads (incl. Custom Audiences): We use the Meta pixel of Meta Ads, the advertising platform of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland), for conversion measurement. The Meta advertising network consists of Facebook, Instagram, WhatsApp, and the Meta Audience Network. The “Custom Audiences” feature allows us to track when you were redirected to our website by clicking on a Meta ad. This allows us to evaluate the effectiveness of advertising for statistical and marketing purposes and optimize our advertising measures. For more information, please visit: https://www.facebook.com/privacy/policy.

Microsoft Advertising: We use website conversion tracking using “universal event tracking” (UET) from Microsoft Advertising, the advertising platform of Microsoft Ireland Operations Limited (One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland). This allows us to analyze the behavior of users who land on our website through our advertising within the Microsoft advertising network and optimize our services and advertising measures. Microsoft Advertising uses its cookies to distinguish individual users on our website (_uetvid), distinguish individual sessions on our website (_uetsid), and optimize the accuracy of website conversion tracking (_uetmsclkid). For more information, please visit https://privacy.microsoft.com/privacystatement.

Hotjar: We use Hotjar, a web analytics service by Hotjar Limited (Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, Malta), to statistically evaluate user behavior on our website using heatmaps and session recordings and optimize our website accordingly. The cookies hjSessionUser and hjSession are set for this purpose. For more information, please visit: https://www.hotjar.com/legal/policies/privacy/

Cookiebot: We use Cookiebot, the consent management platform of Cybot A/S (Havnegade 39, 1058 Copenhagen, Denmark), to obtain and store your privacy-related consent before your data is collected and processed using cookies and tracking technologies. For more information, please visit: https://www.cookiebot.com/de/privacy-policy/.

Hubspot: On our website, we use the services of Hubspot (2nd Floor 30 North Wall Quay, Dublin 1, Ireland). Through Hubspot, we collect data about your visitor behavior for statistical purposes. For more information, please visit: https://legal.hubspot.com/privacy-policy.

Job Applications:

We are always looking for highly motivated individuals who are passionate about sustainability. When you apply for open positions with us, we process the applicant data you provide (e.g., name, address, email address, phone number, date of birth, and data from your CV). This also includes our correspondence with you. We process this data to handle your application and conduct the personnel selection process to fill open positions. The data processing is carried out to initiate an employment relationship based on pre-contractual measures according to Art 6(1)(b) GDPR.

Providing personal data is neither legally nor contractually required, nor are you otherwise obliged to provide us with personal data. However, providing your personal data is necessary for the application process. If you do not provide us with the required data, we cannot conduct the application process.