Our Brands at a Glance
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Popolini
Sustainable from the start: Since 1991, Popolini has stood for high-quality baby and children's clothing made from natural materials. Durable, adjustable to growth, and fairly produced in the EU – made to be worn and passed on. -
The New
Cool, casual, and made for being a kid: THE NEW from Denmark combines trendy styles with conscious production. Modern prints, urban looks, and plenty of freedom for little personalities. -
NAME IT
Scandinavian style for little explorers: NAME IT combines comfortable, durable children's fashion with timeless design – for every day and every adventure. -
Artheo
Artheo combines the finest natural fibers, traditional craftsmanship, and loving details into high-quality clothing for the little ones. -
Eve & Olive
Gentle on the skin, soft to the touch: this 100% lyocell bodysuit is especially comfortable for sensitive baby skin. -
Merry Minis
Slow fashion with a merry twist: Merry Minis combines sustainable children's fashion, high-quality materials, and loving craftsmanship. -
Organic by Feldman
Natural, minimalist, and with attention to detail: Organic by Feldman combines timeless design and sustainable materials with comfortable children's clothing. -
Petit Piao
Petit Piao® from Denmark combines soft, flexible materials with maximum freedom of movement. -
Atelier Nomi
Minimalist, casual and full of personality: Atelier Nomi. combines timeless kids' fashion design with special details – for little personalities who live their own style. -
Muesli by Green Cotton
Soft colors, timeless design, and responsible materials – Müsli by Green Cotton combines Scandinavian aesthetics with sustainable children's clothing that feels good and does good. -
PURE PURE by Bauer
Natural, sustainable, and made for little adventurers: PURE PURE combines high-quality materials, timeless design, and responsible production—for children who are discovering the world. -
Die Gisela
Die Gisela stands for handmade, one-of-a-kind children's fashion made from natural materials and with great attention to detail. -
Libminna
Handmade, sustainable, and local: Libminna combines stylish children's clothing with regional production and loving craftsmanship. -
MAREMINI
The "Wortspielplatz" (Word Playground) cards support children in building vocabulary, recognizing, and describing. -
Mera & Lou
Personal, affectionate, and unique: Mera & Lou combines high-quality organic cotton with handcrafted designs and individual details. -
Paua Kids
Children's fashion that makes more possible: Paua Kids focuses on unique designs beyond traditional gender roles.
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